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Neubranding Scholar Advises on How Companies Can Capture the Minds of Customers

Omid Asgari, CEO of DCG Lab, talks with us about the two sides of his passion, Neurobranding, establishment of DCG, his journey, helping key decision makers, critical problem solving, getting into the mind of customers, understanding who we are, big and small data used in his company, involving startups, entrepreneurship, answering the why question and much more.

Interview by Miguel Salvado.

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