The tumultuous Q2 of 2020 saw a surge in video usage and live streaming as well as an increase in ad spend in many regions and industries worldwide, according to a study by a global AI-powered social media marketing company. “On the organic marketing side, video usage surged on Twitter and Facebook Live usage increased…
The Global Media and Entertainment (M&E) Industry is one of the largest in terms of market size and revenue. According to some estimates, the US M&E industry is the largest in the world, and it has revenue in the region of $735 billion annually. This makes up about a third of the global M&E industry…
LISBON (ViaNews) – James Cooper, Adweek Editorial Director, gave Via News an interview at Web Summit where he shared his thoughts about the Web Summit, Adweek, the media business, and entrepreneurship. “Advertising and technology marketing is full with incredibly vibrant and interesting topics for companies and also individuals.” James Cooper Miguel Salvado: How are you…
Portuguese business daily “Diario Economico” has left the newspaper stands. They have ceased printing its newspaper and became a digital-only publication. The paper has long been going through severe financial difficulties. Its director, Gonçalo Faria de Carvalho, announced the “suspension of the paper edition.” The last printed edition is hitting the stands today with a…
