The 32 national teams playing in the Russia World Cup have generated millions of new followers for both players and teams.
According to Primetag, a platform that measures influence on social networks, Russia World Cup players gained over 15 million followers and had over 152 million interactions, during the first week alone.
Among the winning teams on Social Media, the Portuguese, Spanish, and the Brazilian had the most likes and comments. Iceland, was this week surprise, with a 228% followers increase.
Portugal, Spain, Brazil, France, and Germany, respectively, are the countries with the players that have generated the highest level of social media interaction since the beginning of the tournament.
Ranking of players per interaction (likes + comments) in content published from June 14
| Name | Publications | Interactions |
|---|---|---|
| Cristiano Ronaldo | 6 | 32,942,511 |
| Neymar | 3 | 6,284,537 |
| Paul Pogba | 6 | 5,475,711 |
| Lionel Messi | 1 | 4,786,519 |
| Mesut Özil | 4 | 3,207,666 |
| Marcelo | 8 | 3,153,391 |
| Isco Alarcón | 4 | 2,953,104 |
| James Rodríguez | 2 | 2,658,925 |
| Luis Suárez | 5 | 2,498,474 |
Data by Primetag
Countries whose players have gained the most followers to date
| Country | New Followers | Followers |
|---|---|---|
| Brazil | 3,420,671 | 199,040,827 |
| Portugal | 1,434,233 | 147,918,240 |
| Argentina | 1,429,352 | 142,552,421 |
| Morocco | 1,388,958 | 9,915,288 |
| Mexico | 1,346,680 | 19,974,203 |
| Spain | 1,048,768 | 135,159,331 |
| Egypt | 972,915 | 39,649,455 |
| Germany | 912,996 | 88,546,701 |
| Iceland | 1,048,768 | 1,437,691 |
| France | 685,877 | 80,626,443 |
Data by Primetag
