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David Nicol Williams, a U.S. pioneer in digital marketing and advertising, says influencer marketing could have great benefits for companies. (Photo by Maddi Bazzocco on Unsplash)

Influencer Marketing Holds Great Potential: Serial Digital Entrepreneur

Influencer marketing could have great benefits for companies, says a U.S. pioneer in the digital marketing, advertising, and ad tech industries, who believes that brands should choose the medium that is most relevant to their customers. “On social media, you’re seeing a lot going on with the influencer campaigns… I think a lot of the…

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European Banking Authority. Photo credit: EBA

Is Peer-To-Peer Lending Platforms Industry Ready to Disrupt Global Finance?

Gone are the days when the word ‘loan’ existed only in the dictionary of banks and shylocks. Today, technology is revolutionizing global finance such that people can access credit outside the strict bounds of the financial industry. Notably, the peer-to-peer (P2P) lending industry is one of these mediums. The global P2P lending platforms industry is…

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Automated Guided Vehicle. Image by: Wolfgang Klein.

Increased Automation of Production is Fueling Demand for Automated Guided Vehicles

A report by the Office of National Statistics of the United Kingdom predicted that close 1.5 million Brits could lose jobs to automation. According to the report, improved functionality of automated guided vehicles (AGVs) could enable them to work as waiters, bar staff, and even shelf fillers. Although such news might paint a bleak picture of what…

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